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Real Estate, Furniture and Decoration
By Juan Cabrera, MBA realbench.net
Rent you real estate property in a competitive environment might require some creative thgings, one technique that is used by real estate property developer is the model home. The model home has the characteristic of being furnished, which helps the buyer visualize the space and expedite the purchase process. The same concept can be applied when finding tenants for your real estate property investment.
The first thing that needs to be considered when decorating and furnishinging a property is the property's profile and characterisitic and the amount of capital available. Pay particular attention to decor and furniture for two main reasons: to ensure a working environment that inspire tenants desire living in the space and to demontrate what could be done with the property. Buy furniture on the nature of the property and make the interior bright and cheerful.
Concentrate on the area where the potential tenant will spend most of their time, for instance if you are trying find tenants for your condo property in a college town then spend time decorating the room where the TV and video game would go. On the other hand if you are trying to find tenant for you single family house then spend time decorating the family room. However do not go over board buying furniture specific to the target tentant since you will want to use the same furniture when renting your next property (unless you plan to rent the property furnished).
This type of investment is recommended only if the supply of vacant real estate property is high and finding tenants is difficult. The rationale is that it is better to spend a few hundred dollars in furniture and get the property rented than have it vacant for a long period of time. The following are some characteristics to consider when furnishing and decorating a real estate property to attrack tenants:
1. Contract. Make sure the tenant understand the furniture is not part of the rental aggreement
2. Storage. Determine outfront whether you will have to pay for storage once the unit is rented, this could be an additional reoccuring expense that needs to be calculated, this cost will not be able to be associated with any specific property in your portfolio, therefore it is difficult to see where the funding for the storage will come from.
3. Renting. Renting the furniture might also be a good alternative over buying it. There are stores that rent everything from living room sets to TV and electronics.
Remember to run the numbers before pursuing this approach, your real estate property investment needs to be cash flow positive at the end of the day. Like anything else if the benefits outway the cost then it is a good idea. Additionally if your real estate property has some unique characteristic that other properties of the same type don't have, such as a fireplace or Jacuzzi then perhaps that is sufficient differentiation to attrack tenant.
Lastly don't make the mistake to decorate and furnish for your taste, your real estate property investment is about producing cash flow and how it looks and is decorated should be aligned with the tenants taste that yours.
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